Implement some form of URL shortening

[glennsl]

Possibly by proxying some third-party service

[thangngoc89]

I think dynamodb + lambda is perfect for this if you want to write it yourself. And the free plan should cover the fee. Another options is use Amazon S3 redirection feature. Use a lambda function to upload an object to S3, put a redirection while uploading and s3 will handle everything else